so your market is collapsing

design,planning,print,sketch — tom on September 28, 2008 at 7:19 pm

My friend Valerie started a Master’s program in publishing at NYU this fall, and needed a concept for a book to make in a marketing class she’s taking. Thinking about the current financial crisis and various worries that people seem to have about the entire economic system failing, we threw together a concept for a guide to stages of financial, governmental, and societal collapse.

early chapter concepts

  • so your market is collapsing
    • not panicking–money you need in the short term should not be in the market in any case
    • saving more money–rising costs due to market instabilities mean that having more liquidity at hand will be worthwhile
    • spreading your savings around–in case any particular banks fail, waiting for FDIC reimbursements for one account at a time is best
    • buying goods with seemingly-intrinsic value, gold, diamonds, etc
    • stockpiling weapons and ammunition
  • so your savings are evaporating
    • small engine repair
    • making moonshine
    • a beginner’s guide to cobbling
    • a beginner’s guide to tailoring
    • marksmanship
  • so your family is starving
    • growing crops
    • digging latrines
    • obtaining potable water
    • identifying edible mushrooms
    • setting bones

Cover Design (click for a big version):

obviously the authors and quotes are fakes, but they are placeholders for how layout would work.

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